KPIkeyperformanceindicators.com home

Independent guide. Not affiliated with EOS Worldwide.

Last reviewed August 2026

Glossary

KPI

A KPI is a number a leadership team has agreed to run the business by: one owner, a goal written next to it, and a slot on the weekly agenda. Every KPI is a metric, and almost no metric is a KPI. The difference is not the formula. It is whether somebody has to answer for the number in front of colleagues when it moves the wrong way.

01

What a KPI has to have before it earns a row

On a weekly Scorecard a KPI is one row: the measure, the owner, the goal, and thirteen weeks of history running left to right. Five to fifteen rows is the working range for a leadership team. A number nobody can pull in five minutes on a Monday morning gets a cheaper substitute or moves to the monthly review.

Calling a number a KPI is a commitment rather than a description. Most companies already produce hundreds of measurements and act on four of them, so the useful work is subtraction: deciding which handful the team will be held to. Skip that step and you get a board nobody reads and a meeting that runs on anecdote anyway.

Worked example: A twenty-person commercial cleaning firm listed thirty-one numbers its software could produce, then cut to seven: sites visited, jobs finished on schedule, callbacks, new contracts signed, hours billed against hours paid, cash collected, and staff absence. Each got a name and a goal. The other twenty-four still sit in reports, and nobody has asked for one of them in a year.

Sources: kpi.org/kpi-basics; klipfolio.com/resources/kpi-examples

Start with a real question

Not sure which of these you actually need?

Tell us what the leadership team is arguing about. A person replies within one business day with a straight answer, whether that is a book, a tool or an implementer.

A person reads every one.

Ask us

Nothing is sent yet. The full form asks for your email, a phone number and a little context.